Leaders Of The Pack

Super Bowl Sunday is just a little more than a week away and the nationwide frenzy leading up to the big game is in full throttle. The game is not only the most-watched sports event of the year, it is the most watched program of the entire year as well.

More than 115 million viewers tuned into the Super Bowl XLVIII match-up between the Seattle Seahawks and Denver Broncos last year. This year’s completion between the Seahawks and the New England Patriots is expected to draw as many if not more viewers, especially now with the “Deflategate” controversy surrounding the Patriots, not to mention Seattle player Marshawn Lynch’s recent controversy for inappropriate gestures.

Interestingly the player who stands the most to gain with a Super Bowl victory is the winning team’s quarterback. In fact the most marketable NFL players: Drew Brees of the New Orleans Saints, Peyton Manning of the Denver Broncos, Tom Brady of the Patriots, Aaron Rogers of the Green Bay Packers, Russell Wilson of the Seahawks and Eli Manning of the New York Giants, are all Super Bowl winning quarterbacks.BJ2115-07E

Each of these player’s endorsement deals skyrocketed after winning their first Super Bowls. Brady is currently the spokesperson for UGG shoes and Under Armour sports apparel, and has also been aligned with Movado watches and Smartwater. Wilson has endorsement deals with Alaska Airlines, Nike, Levi’s and EA Sports. Both players stand to gain new endorsement deals with another Super Bowl victory under their belt.

Two-time Super Bowl winning quarterback Eli Manning is one of the most marketable quarterbacks off the field. His association with Toyota cars, Samsung electronics, DirecTV, Gatorade and Dunkin’ Donuts and Citizen Watches has proved to be both popular and highly successful.

Manning has served as a Brand Ambassador for Citizen since winning his first Super Bowl in 2008. His affiliation with the brand has included special limited-edition collections bearing his name. You’ll find many popular Citizen Timepieces at luxury retailer TheWatchery.com, including the Citizen Promaster Eco-Drive chronograph.

This high-performance men’s quartz watch is powered by light and will never require a new battery. The amply proportioned stainless steel case is presented on an attractive black rubber strap. The unidirectional rotating bezel in black ion-plated steel has screened markers.

The textured black dial features an automatic date calendar, luminous hands and hour markers, small-second, 24-hour and dive-mode subdials. Chronograph is 47mm in diameter, 16mm thick and is water-resistant to 200 meters or 660 feet.

Complementary delivery and returns are included on all domestic US watch purchases at TheWatchery.com.

Leave a Reply