The Netherlands are renowned for numerous exports including Spyker sports cars, Mexx clothing, G-Star and Scotch & Soda apparel, Viktor & Rolf fine fragrances along with Zinzi silver jewelry. Heineken beer originated in the Netherlands, while corporate giants Unilever, the ING Banking Group and Shell Oil are all headquartered in the Netherlands.

TW Steel Watches a relative newcomer in Dutch produced luxury items is certainly creating quite a stir in the world of horology. Founded in 2005 by father-and-son team Ton Cobelens and Jordy Cobelens, TW Steel Watches is one of the fastest growing watch brands in the world today.
With experience in the watch industry as a distributor for Raymond Weil and Maurice Lacorix timepieces, as well as producer of private label watches for KLM and Martinair airlines and the head of an advertising agency creating promotions for the Swatch Watch group, Ton Cobelens set out in 2005 with his son Jordy to create bold, oversized watches that enrich people’s lives.
With just four watches in 2005 when the brand debuted at Baselworld , TW Steel, which stands for The Watch In Steel, now features over ten popular collections of generously sized wristwatches for both men and women, featuring either Swiss-made or Japanese automatic and quartz movements with premium grade metal components.
Daring high-speed adventures serve as the inspiration for the brand, and Formula 1 drivers David Coulthard and Emerson Fittipaldi and motorcycling daredevil Mick Doohan serve as brand ambassadors for TW Steel. The brand has also sponsored the Renault, Lotus and Sahara F1 racing teams, as well as the Daytona DMAX motorsport competition.

You’ll find many popular TW Steel men’s and women’s watches at luxury retailer TheWatchery.com this week with the TW Steel Time Favorites event. Popular styles from the Canteen, Grandeur, Cool and CEO series are featured in the promotion.
The CEO Tech David Coulthard chronograph is an excellent men’s choice while the Canteen chronograph is a splendid choice selection for women. Bold and vigorous in stature the TW Steel CEO Tech David Coulthard chronograph features the Tonneau shaped case in brushed stainless steel with an exotic skin textured gray leather strap.
The titanium bezel surrounds the black dial with a tachymeter outer dial, three sub-dials, a date calendar luminous hands and hour markers. Features include a scratch resistant sapphire crystal above the dial. Men’s chronograph is 48mm in diameter and 15mm thick.
Alluring and vibrant, the TW Steel Canteen women’s chronograph is certain to draw all eyes. Shimmering inlaid Swarovski crystals weave intrigue on the perfectly round bezel presented on the black ion-plated Tonneau shaped case. A supple black leather strap with contrasting white stitched detail adds to the stylish design.
The black dial with a tachymeter outer dial has three sub-dials, a date calendar, baton hands, Arabic numeral and baton hour markers. A locking clasp closure on the crown adds distinction. Women’s chronograph is 50mm in diameter and 15mm thick.
Both chronographs feature quality quartz movement inside for time-keeping accuracy and have screw-down crowns and case backs for water-resistance to 100 meters or 330 feet.
Complimentary shipping and returns are included on all domestic purchases within the continental United States at TheWatchery.com.